ISLAMABAD(National Times): Pakistan’s leading fintech mobile payment company with over 13.1 million monthly active users, has released a new, revamped version of its consumer app.
The all new consumer app not only comes with a completely redesigned user-centric interface but also adds exciting new features to make the experience better than ever before, said a press release.
The design team conducted an in-depth study with users from diverse educational and socio-economic backgrounds, resulting in a user-centric mobile experience designed by millions of Pakistanis and delivered by JazzCash. This new design allows app users greater flexibility and the ability to do more with fewer action steps.
“As a platform promoting the digital payments ecosystem, we decided to invest in a scalable, future-proof platform that can give us the agility and capacity to support our rapidly growing business. We did not just revamp the user experience on the front end but also conducted end-to-end modernisation of the entire JazzCash technology stack,” said Murtaza Ali, interim CEO of the company.
Through this revamp, the company is looking to take user convenience to the next level at every touchpoint. To continue offering innovative payment solutions and bank the unbanked segment, the company plans for a continuous improvement mindset moving forward.